Direto de Hong Kong, a Ogilvy & Mather Group HK, desenvolveu embalagens comestíveis para os “wrappers” do KFC. A ideia é levar o descarte a zero.
Apetitosos… ambos.
Agency: Ogilvy & Mather Group HK
Chief Creative Officer: Reed Collins
Creative Director: John Koay and Matthew Nisbit
Art Director: Huey Wong and Charlie Yip
Writer: Jeff Vitkun and Kai Fung Chan
Location: Hong Kong, China