Os dinamarqueses adoram suas bikes e a capital dinamarquesa, Copenhague, é a cidade mais amiga do ciclismo do mundo. Um problema porém é que os capacetes nunca foram tão populares como o próprio ciclismo.
Comercial criado pela &Co, Dinamarca para o Conselho Dinamarquês de Segurança Rodoviária.
Ficha Técnica
Advertising Agency: &Co., Copenhagen, Denmark Production: New Land Post Production: Copenhagen VFX Creative Director: Thomas Hoffmann Art Director: Ole Hoffmann Art Director: Kristoffer Winther Sørensen Copywriter: Kristian Eilertsen Media Strategist: Nynne Sille Hansen Planner: Katrine Thamdrup Account Manager: Louise Brinkland Færch Account Manager: Louise Rasmussen Account Manager: Anne Sophie Vendal Client Director: Thomas Christenson In-house Producer: Filippa Borg In-house Editor For Supporting Elements: Søren Jespersgaard Albrechtsen In-house Editor For Supporting Elements: Frederik Topsøe Jensen Executive Producer: Sara Samsøe Director: Tore Frandsen Director Of Photography: Kasper Wind Editor: Jacob Schulsinger Focus Puller: Magnus Eidemak Gaffer: Tobias Juhl Best Boy: Thomas Spoon Menzer Best Boy: Anders Knudsen Production Manager: Janni Thomsen Production Coordinator: Lasse Bugge Schmidt Production Designer: Mads Jørgensen Production Designer: Christian Rathmann Props Master: Morten Skovsang Stylist: Dagmar Stefflova Wardrobe: Ondřej Kinský Wardrobe: Karolína Koláčková Wardrobe: Freja Fabricius Makeup Artist: Louise Bruun Makeup Assistant: Line Nowark Makeup Assistant: Darren Kordich Extra Coordinator: Fie Madsen Sound Recordist: Duran Darkins Casting: Saskia Skeel Fahlsten Extra Casting: Tommy Duus Grader: Mikael Balle VFX Supervisor: Christian Sjöstedt
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