Adidas brings together football stars on WhatsApp

The Iris agency chose the most popular messenger on the planet to create the ideal pandemic-era ad.

The 2-minute commercial follows a WhatsApp group chat hosted by former English footballer and current Inter Miami co-owner David Beckham. David Beckham.

The #Squad chat includes Beckham himself, as well as several famous sports stars, including French football player Wendie Renard; English women's football star Toni Duggan; Manchester United player Paul Pogba; Zinedine Zidane, coach of Real Madrid; Marco Asensio, from Real Madrid; and a straight-out football cameo from rising NFL star Patrick Mahomes, among many others.

The video shows the sports stars sharing photos and videos of their new Adidas and ends with “everyone is typing” after Beckham asks who the best football team would be.

Credits

Creative Agency: Iris
Production: POPs Production
Post-Production: Woodblock
Music: TRO

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