What you need to know
SUMMARY |
---|
Contact Energy and agency Special have launched a new campaign focused on improving the quality of life at home for all New Zealanders by developing renewable energy projects and initiatives to reduce emissions. |
What is worth highlighting
HIGHLIGHTS |
---|
1. The campaign is the latest iteration of the award-winning 'It's good to be home' brand platform. |
2. Contact Energy is committed to building a better future for humans, flora and fauna. |
3. The company promises net-zero energy generation by 2035. |
4. The campaign features a mixed-living situation in a Kiwi apartment, with animated characters. |
5. The soundtrack is performed by (The) Turtles. |
6. The animation was a challenging project, but the Contact Energy team showed patience. |
Credits
CREDITS |
---|
Advertiser: Contact Energy |
Advertising Agency: Special |
Marketing Director: Sera Flint |
Head of Product & Innovation: Sam Morse |
Advertising Communications Manager – Brand & Marketing: Shea Whittington |
Brand Leader – Marketing Communications: Elle Hunter |
Agency Creative Director: Jonathan McMahon |