What you need to know
SUMMARY |
---|
Fiber optics are crucial to the broadcasting of football at EURO 2024, with Telekom ensuring the connection of host cities and stadiums to UEFA's IBC. |
What is worth highlighting
HIGHLIGHTS |
---|
1. Importance of optical fiber for stable transmission. |
2. Collaboration with award-winning director Andreas Nilsson. |
3. Commercial broadcast on TV and internet until 04/22. |
4. Creation by adam&eve Berlin and DDB Hamburg. |
Credits
CREDITS |
---|
Advertiser: Telekom |
Advertising Agency: adam&eve Berlin, DDB Hamburg |
Marketing Director: Christian Loefert |
Film Director: Andreas Nilsson |
Video Production Company: Czar Film Berlin |
Media Coordination: mindshare, Frankfurt; emetriq, Hamburg |